Media stereotypes can have a heavy influence on the audience; for example some people who have power can take control and begin to stereotype certain groups through their ethnicity or gender. Most of stereotypes are shown through the likes of: Film, TV, Advertising, Video Games and Newspapers. These stereotypes are mediated through powerful people in the media.
The two genres I have chosen for this assignment are Action and Horror. I feel that the choices I have made are suitable as they both feature iconography of the typical film in that genre. My chosen films for the genres are; Spectre and Kingsman: The Secret Service for the action movies; and the horror movies I have chosen are The Conjuring and IT, I believe that the choices I have made are necessary as they all feature typical codes and conventions of their genre. A theorist known as Steve Neale suggested that genre is made up of repetition and difference, as the viewers we can expect familiar sequences in the movies. Neale said that people are satisfied with repetition in film genres, the audience want to see similar codes and conventions within the movie to make it that recognizable genre. Neale’s idea of repetition can be seen in the two movies; Spectre and Kingsman: The Secret Service, the two both feature and share similarities with the action genre. Action films usually...
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